Ukur Profit Lebih Presisi: Langkah Strategis Wisudawan Magister Manajemen

Beny Chandra, perwakilan wisudawan dari Program Studi Magister Manajemen menorehkan prestasi gemilang dalam Wisuda ke-89 Universitas Kristen (UK) Petra. Meskipun menjadi lulusan paling senior, ia berhasil meraih IPK sempurna, yakni 4.00. Keberhasilan itu juga didukung oleh tesisnya berjudul “Analisa Profitability Berbasis ABC di Area DKI Jakarta PT MB Finance” yang menarik perhatian. Tesis tersebut mengangkat […]

KEY TAKEAWAYS FROM A GUEST LECTURE Warehouse Integration Management

Last Saturday, we learned that logistics today is no longer just about moving goods — it is becoming an intelligent, data-driven, and sustainable backbone of the global economy. The session reminded us that data integration is the foundation of digital transformation, AI strengthens strategy (not replaces it), and sustainability is no longer optional but a […]

Strategic Business Insight & Presentation – Recap & Key Takeaways

📊✨ Strategic Business Insight & Presentation – Recap & Key Takeaways ✨📊 Last Saturday, our students gained valuable insights on how logistics data can be transformed into strategic business decisions through an inspiring session by Prof. Dr. Michael Dircksen. The lecture emphasized how logistics today is no longer merely operational, but a strategic driver powered […]

Welcome, MM PCU Batch 33!

🎉✨ Welcome, MM PCU Batch 33! ✨🎉 A new chapter begins, and we are beyond excited to welcome our newest students to the MM PCU family! 🚀 🗓 Saturday, 21 February 2026 🕧 12.30 – 13.10 WIB 📍 PCU P Building, Room P.708 Get ready to be challenged, inspired, and transformed. This is where perspectives […]

Guest Lecture – Organization People Assessment [Recap]

Guest Lecture – Organization People Assessment [Recap] Last Saturday’s guest lecture gave our MM PCU students a deeper understanding of how talent assessment is transforming in today’s world. From the role of AI and the balance between efficiency and ethics, to the shift toward skills-based and holistic evaluation, the session offered practical insights that reflect […]

[Recap] Guest Lecture – Marketing Management

[Recap] Guest Lecture – Marketing Management Mastering FMCG Distribution: From Traditional to Digital. 🚀 A huge thank you to Predi, M.M. from PT Nutrifood Indonesia for sharing his expertise on: ✅ Balancing Omnichannel Strategies (Rule 40:20) ✅ Managing Channel Conflict & Collaboration Swipe to read the full recap curated by Kenanya Rubino (MM Batch 31 […]

[Recap] MM PCU GUEST LECTURE

[Recap] MM PCU GUEST LECTURE From insight to action! ⚡️ What a fantastic Guest Lecture on Business Data Analytics with Kefas Alfando, M.M. (Director of Penta Business Consultant). We explored how SMEs can turn data into a true competitive edge. A huge thank you to our speaker and to Michelle Angelina (MM Batch 32) for […]

MM PCU GUEST LECTURE HIGHLIGHT

MM PCU GUEST LECTURE HIGHLIGHT Last Saturday’s Consumer Behavior class, we welcomed Gary Aditya Tanojohardjo @garykulit , Director, PT Nandhi Radja Nusantara, who shared with us about the significant role of value that beyond profit. It’s about listening, adapting, and connecting with our customers. The key insights of the lecture has been curated by Astrella Phelia @astrellaphelia , student […]

Strategic Brand Management Guest Lecture — Key Takeaways!

🎓✨ Strategic Brand Management Guest Lecture — Key Takeaways! ✨🎓 Last Saturday, MM PCU students dived deep into the world of brand strategy through an inspiring Guest Lecture on Strategic Brand Management. 🚀 Curated by Michelle Angelina, MM Batch 32, here are the main highlights: 🔹 Know your consumers deeply 🔹 Stand out with clear […]

AI di Dunia Pendidikan, Pendorong Inovasi atau Hambatan bagi Guru?

Penggunaan teknologi Artificial Intelligence atau AI di Indonesia terus berkembang dan mempengaruhi berbagai aspek kehidupan. Berbagai tools AI seperti ChatGPT, Google Gemini, dan lain sebagainya semakin banyak digunakan karena dinilai dapat mempermudah pekerjaan sehari-hari. Dalam dunia pendidikan sendiri, penggunaan AI rupanya juga memberi pengaruh terhadap perilaku inovatif guru. Hal ini disampaikan oleh John Lenard Mallare […]