Guest Lecture – Strategic Brand Management

Grateful for the insightful guest lecture by Johan Alvin Khosuma @trustjak . We explored the importance of effective communication and activation strategies in building strong brands. Guest Lecture – Strategic Brand Management Brand Champion: The Heroes Strategy (Session 1) Bringing Brands to Life: Communication and Activation (Session 2). Johan Alvin Khosuma Branding Consultant Co-Founder JCK Enterprise

Asia Summer Program 2024

Shoutout to our favorite professor, Serli Wijaya, Ph.D.! As the Head of the Master’s Program in Management at PCU, she’s rocking international teaching with her amazing stint at the Asia Summer Program 2024, hosted by Dongseo University in South Korea! We’re so proud of her global achievements and can’t wait to see what’s next. Keep […]

Abdimas MM & DM

The community outreach Program (Abdimas) by our DM & MM PCU teams has been successfully completed! 🎉 We hope this program brings valuable experiences, knowledge, and benefits in the future. A huge thank you to everyone who participated in Abdimas. Your contributions made a big difference! Let’s continue making an impact together. Join us on […]

[CEO TALK – Takeaway Notes]

[CEO TALK – Takeaway Notes] Our MM students were fortunate to gain valuable insights from Irvin Gunawan, the visionary behind the iconic IRVINS Salted Egg brand, during our recent CEO Talk event. Swipe for some key takeaways from his inspiring talk!

Studi Banding dari Universitas Widyatama Bandung

All the way from Bandung to Surabaya, SBM dapat kunjungan istimewa dari Sekolah Pascasarjana Universitas Widyatama Bandung. Semoga dengan kunjungan ini semakin memperluas kerjasama dan memberikan banyak hal positif untuk kedua belah pihak. 😊

Studi Banding dari UPH Jakarta & Surabaya

Beberapa waktu lalu SBM mendapatkan kunjungan istimewa loh dari UPH Jakarta & Surabaya untuk studi banding persiapan akreditasi Program S1 Manajamen, Program S1 Akuntansi dan Program S2 Manajemen. Semoga dengan studi banding ini bisa mempererat kerjasama dan membawa kesuksesan untuk kita semua. 😉

[CEO TALK – Takeaway Notes]

[CEO TALK – Takeaway Notes] Missed the insightful talk with Orang Tua Group CEO? Don’t worry, we’ve got you covered! Here’s a recap of the inspiring MM PCU CEO Talk Series featuring Mr. Donny Donata @donaseoke CEO of PT Ultra Prima Abadi (OT Group) @otforyou @otgobeyond In this session, we delved into the leadership philosophy and business values that […]

Global Network Week

Global Network Week (GN-Week) adalah sebuah event internasional yang diselenggarakan oleh Global Network for Advanced Management (GNAM). Tahun ini, MM Universitas Indonesia menjadi tuan rumah GN-Week yang bertajuk “A Path of to Net Zero: Business Role in Helping Solve the Global Climate Crisis”. MM PCU memilih 4 mahasiswa untuk menjadi delegasi pada acara tersebut. Selama […]

[KEYNOTE] MM PCU – CEO TALK SERIES

[KEYNOTE] MM PCU – CEO TALK SERIES Embracing Consumers’ Lifestyle: Behind-The-Scene (BTS) Mall Business Strategies with @unggulriady – Owner Rep. Lippo Malls East Java Pembicaraan seru bersama Bapak Unggul Riady, Owner Rep. Lippo Malls East Java, kemarin mengungkap transformasi mall menjadi pusat rekreasi dan gaya hidup modern. 🛍️🏞️ Banyak hal yang kami pelajari yang dapat menjadi strategi […]

[KEY POINT] – CEO TALK NOVEMBER

[KEY POINT] – CEO TALK NOVEMBER Di Asia, pembayaran digital bahkan telah melampaui wilayah lain dan merupakan kontributor terbesar terhadap pendapatan pembayaran global dan menghasilkan setengah dari total pendapatan global (Laporan Mckinsey). Mengangkat isu digital finance, CEO Talk pada bulan November telah membahas dampak keuangan digital di Asia, kisah beberapa negara di Asia, dan bagaimana […]