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Strategic Brand Management Guest Lecture β€” Key Takeaways!

September 30, 2025

πŸŽ“βœ¨ Strategic Brand Management Guest Lecture β€” Key Takeaways! βœ¨πŸŽ“

Last Saturday, MM PCU students dived deep into the world of brand strategy through an inspiring Guest Lecture on Strategic Brand Management. πŸš€

Curated by Michelle Angelina, MM Batch 32, here are the main highlights:

πŸ”Ή Know your consumers deeply
πŸ”Ή Stand out with clear differentiation
πŸ”Ή Deliver value β€” functional, financial & emotional
πŸ”Ή Consistency is the secret to strong branding

A winning brand = insight + differentiation + value. πŸ’‘πŸŽ“

πŸ“ΈπŸŽ₯ Swipe through the photos and videos to relive the session and insights!

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