{"id":3924,"date":"2025-09-30T10:40:36","date_gmt":"2025-09-30T03:40:36","guid":{"rendered":"https:\/\/mm.petra.ac.id\/?post_type=events&#038;p=3924"},"modified":"2025-10-14T10:41:07","modified_gmt":"2025-10-14T03:41:07","slug":"strategic-brand-management-guest-lecture-key-takeaways","status":"publish","type":"events","link":"https:\/\/mm.petra.ac.id\/zh\/events\/strategic-brand-management-guest-lecture-key-takeaways\/","title":{"rendered":"Strategic Brand Management Guest Lecture \u2014 Key Takeaways!"},"content":{"rendered":"<p>\ud83c\udf93\u2728 Strategic Brand Management Guest Lecture \u2014 Key Takeaways! \u2728\ud83c\udf93<\/p>\n<p>Last Saturday, MM PCU students dived deep into the world of brand strategy through an inspiring Guest Lecture on Strategic Brand Management. \ud83d\ude80<\/p>\n<p>Curated by Michelle Angelina, MM Batch 32, here are the main highlights:<\/p>\n<p>\ud83d\udd39 Know your consumers deeply<br \/>\n\ud83d\udd39 Stand out with clear differentiation<br \/>\n\ud83d\udd39 Deliver value \u2014 functional, financial &amp; emotional<br \/>\n\ud83d\udd39 Consistency is the secret to strong branding<\/p>\n<p>A winning brand = insight + differentiation + value. \ud83d\udca1\ud83c\udf93<\/p>\n<p>\ud83d\udcf8\ud83c\udfa5 Swipe through the photos and videos to relive the session and insights!<\/p>","protected":false},"featured_media":3925,"template":"","event_categories":[18],"class_list":["post-3924","events","type-events","status-publish","has-post-thumbnail","hentry","event_categories-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/mm.petra.ac.id\/zh\/wp-json\/wp\/v2\/events\/3924","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mm.petra.ac.id\/zh\/wp-json\/wp\/v2\/events"}],"about":[{"href":"https:\/\/mm.petra.ac.id\/zh\/wp-json\/wp\/v2\/types\/events"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mm.petra.ac.id\/zh\/wp-json\/wp\/v2\/media\/3925"}],"wp:attachment":[{"href":"https:\/\/mm.petra.ac.id\/zh\/wp-json\/wp\/v2\/media?parent=3924"}],"wp:term":[{"taxonomy":"event_categories","embeddable":true,"href":"https:\/\/mm.petra.ac.id\/zh\/wp-json\/wp\/v2\/event_categories?post=3924"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}